Project Information

One Formation

Art direction, Branding and brand guidelines for One Formation — The identity/logo takes inspiration from the graphical devices used when explaining tactics on a football field. A local group in Leeds determined to improve opportunities for the community, especially young people and children. Through football matches and other activities, they help to keep vulnerable youngsters motivated, confident and focussed.

Art direction: RM&CO
Photography: Armando Ferrari
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One Formation

Art direction, Branding and brand guidelines for One Formation — The identity/logo takes inspiration from the graphical devices used when explaining tactics on a football field. A local group in Leeds determined to improve opportunities for the community, especially young people and children. Through football matches and other activities, they help to keep vulnerable youngsters motivated, confident and focussed.

Art direction: RM&CO
Photography: Armando Ferrari
Visit site